More than 10 years ago, on my way to the Gibza station I said, “God, how can we summarize who we are, what we are, and how we do it”. I got these three words.
Bright, Quick, and Flexible… BQF
What a great way to summarize it all. We even apply this to whom we hire and what we expect of others, the suppliers we use, and the partners clients we choose to work with.
If more people in the world we’re BQF!