This is something I look forward to reading.
Check the Decker assessment for 2010 here.
Apple Expands It’s Software Business
Today, US time, Apple will be opening their App Store for Mac.
They’ve got it for the iPhone, iPads, and other iOS devices but this marks the first time you can buy apps for your OSX devices.
What are the implications? Are they trying to control the market? It seems they will certainly become the middleman. Let’s see how it goes.
You can check out their store here.
Playing the Pirates Marketing Game
Disney has done an excellent job of creating a fad. The Pirates of the Caribbean advert promoting there move demonstrates the marketing power they have. They turned a theme park ride into a multi-million dollar brand. Probably why we saw people wearing all sorts of clothing designed with skull and crossbones integrated in the material in 2010. A bit morbid…
This advert in the subway stairwell in Ginza promotes the new movie and their website and probably costs them about $3000 USD. It is promoting Pirates of The Caribbean 4- On Stranger Tides to be releases in March 2011.
It will be interesting to see how long this fad can hang on. Evidently someone is buying it.
The New Year Begins- Tokyo, Seoul
It seems every 1 January the retailers have a zillion sales going on. This pic of H&M at ShinMisato’s Lalaport was no exception. The difference was there were so many Brazilians in the store you though you were in San Paulo.
We had a wonderful year in
2010. We are very excited about 2011. Buckle up!
Stomach In Your Throat
Ever had you stomach jump up to your mouth? May sound strange, but I think that happens when you have a near tragic experience.
This morning my wife drove myself and two of my children to the station. I was sitting in the front seat and could see everything that was happening.
The upcoming light had turned red for 2 full seconds and she continued barreling down the street ready to run the light at that busy intersection. I could see she was going to run it. Scary, as I have seen a car pulverize a man on a scooter at that same intersection. Not a good place to break the law.
I shouted, “Stop!” and thankfully she did. If she wouldn’t have, would for of us be in heaven today? I don’t know but as I write this my stomach is still in my throat.